nfuzion Inc.

Quick Facts

  • Established in 2000
  • Developed using HTML5, Adobe® Flash® Professional, Adobe® FlashDevelop®, Adobe® Flex® SDK and Adobe® AIR® packager
  • Leveraged BlackBerry® PlayBook™ tablet's QNX-based software and TI-OMAP processor

BlackBerry Developer Success Story - nfuzion Inc.

As a developer of human-machine interface (HMI) technologies, nfuzion requires crisp graphics, easy integration and a robust processor to demonstrate the potential of its in-car "infotainment" technology. The company leverages a number of BlackBerry development tools to help create new technologies that transform our experience inside cars. From video to audio, head unit to rear-seat entertainment, nfuzion Inc.® utilizes the BlackBerry PlayBook tablet in its demonstrations across North America*.

The consultancy's principal, Kris Hanon, and software principal, Gareth Williams, sat down to discuss their experiences developing their high-end HMI applications for the BlackBerry PlayBook tablet.

Q: How did your long-lasting relationship with QNX bring about the opportunity to work with the BlackBerry PlayBook tablet?

Kris: We've worked with QNX for more than ten years in the automotive space. Since the beginning, QNX has aggressively looked at new and strategic ways of providing integrated solutions and ready-made vehicle platform architecture. When Research In Motion® (RIM®) acquired QNX in 2010 we were very interested in the BlackBerry PlayBook, which not only ran QNX but also a TI-OMAP platform, which has a very big place in the automotive industry.

QNX is a huge partner in the automotive industry, so when we go into an automotive Original Equipment Manufacturer (OEM) and demonstrate our HMI running on a QNX-TI powered BlackBerry PlayBook, it resonates with them as a real solution. This partnership makes the BlackBerry PlayBook a very respected demonstration platform in the automotive industry.

Q: Why have you continued to use the BlackBerry PlayBook as your main demonstration tool?

Gareth: It has been very easy to develop for the BlackBerry PlayBook. It's an attractive solution to us because it's a piece of hardware that is open and available to work with, which you don't always get on other platforms. The key word here is flexibility. We liked the fact that we could use the same toolsets from previous Flash development and package everything as an AIR app that would essentially let us write all of our code that could talk with the rest of our systems, like the vehicle itself. Also, having the option of merging HTML5 and Flash whichever way we want has been a huge benefit to our team. It's flexibility that we haven't seen with any other platforms.

It's all about how quickly we can get our applications up and running and how much time we have to invest and in our experience we've been able to get our applications running very nicely in a very short amount of time.

Q: What separates RIM from other solutions in this particular industry?

RIM is much more approachable and responsive than any other industrialized solutions provider in the industry. While other OEMs are essentially unapproachable, RIM is in a very unique position where it can continue to give developers direct access to their BlackBerry PlayBook platform. You can use the BlackBerry PlayBook hardware in a number of ways and with its flexibility, RIM can work as both a technology integrator as well as an incubator.


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