Using the BlackBerry brand and trademarks
Research In Motion is the owner of the BlackBerry family of trademarks. To maintain the distinctiveness of RIM trademarks, logos, and imagery, RIM must take steps to ensure these terms are used in a manner that does not imply that an app is affiliated or endorsed by RIM, when in fact there is no such relationship.
Any exception to the use of RIM trademarks, logos and imagery by third-parties is managed through express written authorization, or license from RIM.
The table below lists examples of acceptable and unacceptable use of RIM trademarked terms:
You can use this
Do not use this
[Your application name] for use with BlackBerry® smartphones
BlackBerry [Your application name]
BB [Your application name]
For detailed information on RIM branding and trademark guidelines, visit the Research in Motion Limited Trademarks, Logos and Imagery.